16MBA13
Semester 1

The objective of this course is to:

• Explain fundamental accounting concepts, the elements of financial statements, and basic accounting vocabulary.
• Explain and use the accounting equation in basic financial analysis and explain how the equation is related to the financial statements.
• Prepare basic journal entries for business transactions and present the data in an accurate and meaningful manner.
• Prepare basic financial statements and explain the articulation between the basic statements.
• To analyze a company’s financial statements and come to a reasoned conclusion about the financial situation of the company.
• To understand emerging issues in accounting and taxation.

16MBAFM304
Semester 3

Objectives:

• To understand the management of working capital.
• To understand the techniques of cash, inventory and receivables management.
• To comprehend the capital structure.
• To assess the dividend policy of the firm.

16MBA24
Semester 2

Objectives:

• To understand the legal environment of business and complexities faced by businesses.
• To learn various legal provisions under Indian Companies Act.
• To understand the importance of Corporate Social Responsibility.

16MBAMM305
Semester 3

Objectives:

• To develop an understanding of the various concepts of Industrial Marketing.
• To understand the buying process and marketing channels for industrial goods.
• To acquaint with B-2-B-2-C Strategies and their implementation.
• To analyze various pricing strategies of industrial goods & their implications.
• To understand the significance of E-commerce in Business Marketing.

16MBAHR303
Semester 3

Objectives:

• To know the theoretical and practical developments in the area of compensation and benefits.
• To discuss the strategic importance of compensation for the achievement of organizational goals.
• Tounderstandthe relationship between compensation objectives and business strategy.
• To discuss the role of compensation in attracting, motivating, and retaining a high-quality workforce.

16MBAHR306
Semester 3

Objectives:

• To understand the nature of various dimensions of conflict.
• To learn various strategies and techniques to manage conflicts.
• To understand the importance and role of negotiation in conflict resolution.
• To understand the importance of cross-cultural and gender dimensions of negotiation.

16MBAMM301
Semester 3

Objectives:

• To understand the concept of consumer behavior, decision making by consumers, behavioral variables and its influences on consumer behavior.
• To comprehend the social and cultural dimensions of consumer behavior.
• To provide an insight of the psychological and behavioral concepts of consumers.

16MBAFM406
Semester 4

Objectives:

• Identify the purpose of corporate valuation and to obtain an overview of the basic corporate valuation process.
• To familiarize the students with the standard techniques of corporate valuation.
• To develop analytical skills and communication strategies for discussing corporate valuation.
• To assess a firm’s business and competitive strategy and whether it is creating value for shareholders.

16MBAFM305
Semester 3

Course Objectives:

• To describe the cost concepts, cost behaviours, and cost accounting techniques that are applied to manufacturing and service businesses.
• To provide an understanding of the use of cost information in support of different
  strategies.
• To demonstrate costing methods and techniques appropriate to a variety of businesses.
• To prepare and interpret budgets and operating results through variance analysis.
• To describe the use of balanced scorecard and explain how the balanced scorecard supports strategic cost management.

16MBAMM403
Semester 4

Objectives:

• To understand the important concepts related to e-marketing.
• To learn the use of different electronic media for designing marketing activities.
• To acquaint the students with the latesttechniques of e-marketing.

16MBA12
Semester 1

Course Objectives:

• To introduce the fundamentals, tools and theories of managerial economics.
• To orient on micro economic techniques as a decision making process.
• To understand various industrial policies essential for business managers.
• To understand the vital characteristics of different market structures.

16MBA26
Semester 2

Course Objectives:

• To develop and strengthen entrepreneurial quality and motivation in students.
• To impart basic entrepreneurial skills and understandings to run a business efficiently
  and effectively.
• To provide insights to students on entrepreneurship opportunities.

16MBAFM405
Semester 4

Objectives:

• To understand the features of  financial derivatives.
• To hedge  risk and practice risk  management using derivatives.
• Explain the use of  options and futures contracts for tactical portfolio strategies purpose.
• To provide an understanding of pricing financial derivatives, including familiarity with some central techniques, like the binomial model, and the Black-Scholes model.
• To explain the fundamentals of credit risk management and Value at Risk.

16MBA22
Semester 2

Course Objectives:

• To familiarize the students with basic concepts of financial management.
• To understand time value of money and cost of capital.
• To analyze capital structure, capital budgeting and dividend decision.
• To understand the short term and long term financing and working capital management.

16MBA21
Semester 2

Objectives:

• To understand the HRM concepts and theory.
• To obtain an overview of various HRM functions and practices.
• To gain an insight into the various statutory provisions.

16MBAHR301
Semester 3

Objectives:

• To enable students to understand and apply the principles of IR and develop an awareness of the significance of industrial peace.
• To provide a conceptual basis of Industrial Relations.
• To give an understanding of the components and meaning of sustaining Industrial peace anchored on harmonious Employee-Management relations.
• To discuss the various Industrial acts.

16MBAMM402
Semester 4

Objectives:

• To build a comprehensive framework for  integrated marketing communications.
• To the study the advertising, publicity, personal selling, direct marketing and sales promotion.
• To enhance knowledge of emerging trends in integrated marketing communications.

16MBAFM404
Semester 4

Objectives:

• To provide an understanding the international economic and financial environment.
• To explain the foreign exchange rate determination, including the foreign exchange and derivatives markets.
• To describe foreign exchange exposure measurement and management.
• To provide an understanding the financial management aspects of the MNC.
• To explain the functioning of world financial markets and institutions.

16MBAHR403
Semester 4

Objectives:

• To analyze the impact of contemporary issues and global imperatives on Human Resource concepts.
• To learn the policies and practices in multinational organizations.
• To compare, contrast and explain a variety of strategic approaches to the management of Human Resources in multinational organizations.

16MBAMM406
Semester 4

Objectives:

• To introduce students to the international marketing management process, design andtheories.
• To develop skills relating to international trade.
• To familiarize the steps involved in import export documentation.

16MBAIN307
Semester 3

The objective of this course is to expose the students to understand the working culture of the organization and apply theoretical concepts in real life situation at the work place for various functions of the organization.

16MBAFM302
Semester 3

Course Objectives:

• To provide an understanding of the functioning of investment banking.
• To explain the role of depositories and custodians.
• To provide an in depth understanding of the financial services like factoring, venture capital, leasing and hire purchase.
• To familiarize the students with working of Housing finance and non banking finance companies.
• To explain the concept and developments in micro finance, credit rating and securitisation

16MBAFM303
Semester 3

Objectives:

• To develop a thorough understanding of the process of investments.
• To familiarize the students with the stock markets in India and abroad.
• To provide conceptual insights into the valuation of securities.
• To provide insight about the relationship of the risk and return and how risk should be measured to bring about a return according to the expectations of the investors.
• To familiarize the students with the fundamental and technical analysis of the diverse investment avenues.
• To learn the Theories of Portfolio management and also the tools and techniques for efficient portfolio management.

16MBAHR305
Semester 3

Objectives:

• To understand the fundamental concepts of Knowledge management.
• To discuss the current trends in knowledge management and their manifestation in business.
• To analyze and build communities of practice to contribute and share knowledge.

16MBAHR304
Semester 3

Objectives:

• To enable students to be aware of the field of learning and development and its role in optimizing performance.
• To make students understand the process of  analyzing  training needs and evaluating training programs.
• To provide the students  an overview of the various Training and Management Development Method.

16MBA11
Semester 1

Course Objectives:

• To make students understand fundamental concepts and principles of management, including the basic roles, skills, and functions of management.
• To make students knowledgeable of historical development, theoretical aspects and practice application of managerial process.
• To understand the basic concepts and theories underlying individual behavior besides developing better insights into one’s own self.
• To make students aware of Individual behavior in groups, dynamics of groups and team building besides developing a better awareness of how they can be better facilitators for building effective teams as leaders themselves.

16MBA16
Semester 1

The objective of this course is to enhance students communication skills through verbal, non-verbal, correspondence, presentations, interviews and negotiation.

16MBA15
Semester 1

Objectives:

• To provide students an insight to basic concepts of marketing management.
• To help students understand various marketing tools/models for solving marketing problems in the changing business environment.
• To understand fundamental premise underlying market driven strategies.

16MBAMM304
Semester 3

Objectives:

• To provide an understanding of the basics of marketing research process.
• To orient on the theoretical and practical aspects of marketing research.
• Encourage the students to take up analytical thinking through research.
• To highlight importance marketing research for enhancing marketing strategies.

16MBAFM401
Semester 4

Objectives:

• To facilitate understanding of corporate merger and acquisition activity and restructuring.
• To communicate to the students the role that M&A plays in the contemporary corporate world.
• To understand how to use M & A as a strategic tool.
• To compare and contrast the various forms of corporate restructuring.
• To assess human and cultural aspects of M&A’s.

16MBAHR404
Semester 4

Objectives:

• To understand the concepts of change management and to acquire the skills required to manage any change effectively.
• To understand the various components and constraints involved in Change management.
• To learn the various tools & techniques for Organization Development.
• To understand the different OD interventions and its effectiveness.

16MBAHR406
Semester 4

Objectives:

• To identify strengths and weaknesses as an individual, as a member of a group/organization using personality types.
• To understand the concepts of self awareness, self esteem, NLP and Locus of Control.
• To understand Interpersonal growth and effectiveness.

16MBAFM301
Semester 3

Course Objectives:

• To discuss the Structure and System of Banking in India.
• To discuss the features of Negotiable Instrument Act of 1881 .
• To familiarize the students with Universal Banking.
• To discuss the Asset Liability Management in banks.

16MBAPR407
Semester 4

The objective of this course is to expose the students to understand the working of the organization/ company / industry and take up an in-depth study of an issue / problem in the area of specialization.

16MBAHR401
Semester 4

Objectives:

• To provide an understanding of the fundamentals tools of public relations practice.
• To provide a multidisciplinary understanding of the emerging trends in the field of public relations.

16MBA14
Semester 1

Objectives:

• To introduce statistics as a tool for business decision making.
• To provide an analytical foundation for dealing business situations.
• To learn how to take decision under various situations.
• To familiarize the use of linear programming and project management evaluation techniques.
• To orient the students with statistical tools.

16MBAHR302
Semester 3

Objectives:

• To understand and apply the policies and procedures of recruitment.
• To provide a conceptual framework of Selection Procedure in the Industry.
• To understand the new concepts and techniques of recruitment and Selection in the Corporate.

16MBA23
Semester 2

Objectives:

• To understandthe basic components of research design.
• To Gain an insight into the applications of research methods.
• To equip students with various research analytical tools used in business research.

16MBAMM302
Semester 3

Objectives:

• To develop an understanding of the contemporary retail management, issues, strategies and trends.
• To highlight the importance of retailing and its role in the success of modern business.
• To acclimatize with the insights of retailing, key activities and relationships.

16MBAFM402
Semester 4

Objectives:

• To provide an understanding of different types of risk.
• To provide an understanding of the risk identification and measurement.
• To give an overview of role of Insurance in risk management.
• To comprehend insurance contracts such as Life Insurance, general insurance and marine insurance.
• To provide an understanding of the management of insurance companies.

16MBAMM405
Semester 4

Objectives:

• To provide a conceptual understanding on the Rural Marketing with special reference to Indian context.
• To create awareness about the applicability of the concepts, techniques and processes ofmarketing in rural context.
• To familiarize with the special problems related to sales in rural markets.

16MBAMM401
Semester 4

Objectives:

• To provide an understanding of the concepts, techniques and approaches required for effective decision making in the areas of Sales Management.
• To emphasize on the practicing manager’s problems and dilemmas.
• To develop skills critical for generating, evaluating and selecting sales strategies.

16MBAMM303
Semester 3

Objectives:

• To acquaint the students with the characteristics of services and their marketing implications.
• To discuss and conceptualizethe service quality, productivity in services, role of personnel in service marketing and to manage changes in the environment.
• To familiarize the students with the GAPS model and strategizing towards closing the GAPS for effective services marketing.

16MBAMM404
Semester 4

Objectives:

• To appreciate the relationship between corporate strategy and Brand Management.
• To explore the various issues related to Brand Management, brand association, brand identity, brand architecture, leveraging brand assets, brand portfolio management.
• To develop familiarity and competence with the strategies and tactics involved in building, leveraging and defending strong brands in different sectors.

16MBAFM306
Semester 3

Objectives:

• To provide an overview of the sound lending decisions by a bank.
• To explain the process of evaluation of the loan proposal.
• To provide an insight into the different types of loans.
• To describe the aspects of NPA management.

16MBA25
Semester 2

Objectives:

• To provide insights into the core concepts of strategic management.
• To evaluate various business strategies in dynamic market environments.
• To gain insights into various strategic management models.

16MBAHR405
Semester 4

Objectives:

• To make the students realize the challenges of acquisition and retention of talents for the competitive advantage of the organization.
• To develop a conceptual understanding of the management of talents in the competitive environment.
• To understand how important is to develop and retain the best talents in the industry.
• To understand the concepts of competency and its usage in evaluating a person’s work.
• To get an idea about different tools in identifying required competencies in a person.

16MBAMM306
Semester 3

Objectives:

• To understand the basic concepts, processes and key elements of a supply chain.
• To provide insightsfor establishing efficient, effective, and sustainable supply chains.
• To explain the role of technology in supply chain planning, visibility, and execution.

16MBAFM403
Semester 4

Objectives:

• To provide the students with a comprehensive understanding of residential status in tax laws.
• To acclimatize the students with process of computing tax liability of Individuals.
• To understand corporate taxation system in the country.
• To know the deductions and exemptions available in the tax laws.
• To Provide Insight into GST.

16MBAHR402
Semester 4

Objectives:

• To understand the ethical practices at workplace.
• To address the ethical issues which arise in the work environment.
• To acquaint students with various ethical problems at work place.